How much time takes you as an online shop admin to create complete outfit recommendations when a customer visits a product?
Well depending on your platform compatibilities it could take you between 15 and 30 minutes. Multiply that with 1k products on your shop and you reach retirement.
Solution: Welcome Findmine!
Addidas.com is partnering with artificial intelligence (AI) platform provider Findmine to automatically generate complete recommended outfits when customers browse an individual product.
During a six-week A/B testing, neither merchants nor customers could distinguish AI-based outfits from manually created outfits.
So… they launched it and experienced a 95% decrease in the time employees spend on configuring the outfit recommendations and a 960% increase in the number of items included in outfits.
Source: https://www.chainstoreage.com